I’m Joseph Soto, a graphic designer residing in Los Angeles, California.

I am the Senior Manager of Creative Services at Nickerson, a full-service marketing & communications agency.

I drive your creative vision

I’m a brand-empath looking to expand my growth through human connection. I incorporate humanistic brand insight that drives longevity and successful outcomes into an effective approach, fostering client loyalty and satisfaction. 

Awards & Recognition

Expertise 2020 Best Digital Marketing Agency in Boston
Expertise’s goal is to connect people with the best local experts. They scored Boston Digital Marketing Agencies on more than 25 variables across five categories.

Continuous Service Award
Given to a student who has supported and served the college for many years in one or more capacities. This student is dedicated to their variety of leadership roles while maintaining a healthy balance in their development as an artist.

Newman Civic Fellows Award
Fellows are nominated by their president on the basis of their potential for public leadership. Fellows have demonstrated an investment in finding solutions for challenges facing communities throughout the country.

William Brant Award
Awarded by faculty members for outstanding work in the Graphic Design department.

Youth Designers Take Action – 1st Place Winner
1st Place Winner of Time to Design Competition. Winning entries are reproduced on various merchandize and distributed for public recognition.

Resume & Portfolio

Know thyself

I am an advocate for self-discovery, which allows me to uncover more of my strengths as I learn a company and its unique brand.

Based on my interactions with employees from entry-level team members to C-suite executives, I tend to transform perceptions, offer new insight, and create long lasting professional relationships and experiences.


Joseph is constantly shifting to get the client whatever they need–no matter how tight the deadline is. His work isn’t just on time, but, of course also great! The client has mentioned more than once in the time I have been here how happy and impressed they are.

Brittany E., KHJ Brand Activation

Will work with him again. Timely. Good communication. Got work done.

Rating: 5 out of 5.

Oscar Carmona, Upwork.com

Over the last year I have watched Joseph push himself to learn from mistakes, make opportunities from obstacles that might be intimidating to others and always approach things in a calm and grounded manner.

Adam C., KHJ Brand Activation

Joseph was a pleasure to work with. He successfully delivered our new company powerpoint template and did so far ahead of schedule. He required very little guidance and was able to grasp our brand identity quickly. I look forward to working with Joseph again in the future.

Rating: 5 out of 5.

SecureDocs Inc., Upwork.com

Great experience. Will hire again.

Rating: 5 out of 5.

Client, Upwork.com

Joseph knows when to listen and can be honest and caring. He listens to advice, but intuitively knows what course to take.

Julie R., KHJ Brand Activation

Core Skills

  • Ability to stay calm and collected under tight deadlines and high pressure environments 
  • A strong creative point of view with exceptional storytelling expertise
  • Ability to motivate others and maintain a collaborative, positive and inclusive work environment
  • Proven track record of efficiently working both remotely and in-house
  • Strong presentation skills with the ability to speak to my decision-making
  • Experience in a fast pace and cross-functional work environment
  • Ability to adapt to changing priorities, deadlines and directions
  • Detail-oriented with a focus on quality and precision